Scenthound

I would say that the automation has saved us over 40 hours a week of manual work - so a Full time equivalent”

Mike Schoen

COO
Scenthound

Overview

Scenthound is a fast-growing pet care franchise revolutionizing dog grooming by focusing on the essential health needs of dogs. Scenthound helps dog owners ensure their pets stay clean and healthy, reducing the risk of health issues and enhancing the overall well-being of their furry companions. The company is rapidly expanding across the U.S., making high-quality pet care more accessible to dog owners nationwide.

Challenge

Scenthound manages thousands of potential customers on a daily basis generated from their extensive marketing activities. Progressing those potential clients through their marketing funnel is critical for the success of their business. The challenge lies in the scale of the operations. With thousands of potential customers per day, it is impossible to efficiently follow up with clients without the use of automation.

"Exceptional - Catalytics has gone above and beyond on every project we have worked on together"

Solution

Catalytics built a system that works for Scenthound in the background by completely automating their previously manual workflows. The following systems were built to work for Scenthound in the background:

Systematize the flow of incoming leads from multiple channels.
Created pathways based on lead characteristics such as location and age.
Extracts lead properties like service interest, date, name, phone number., etc.
Generate hyper personalized copy to use in SMS and Email campaigns. When leads are reached out to with personalized copy, the conversion rate increases
Send an SMS to the lead using OpenPhone. Instant communication without manual effort. Keep your leads engaged with timely follow-ups.

Lead follow-up is crucial, but doing it manually isn’t. Automate your process. Save time. Boost efficiency, and watch your conversion rates soar.

Tools used: Make, OpenPhone, ZohoCRM

"Each project has saved us countless hours and made us considerably more efficient and effective"

In this article

Overview

Challenge

Solution

Result

Streamlined digital operations, leading to the elimination of 10 hours of work per week.. 40 hours per month

100% Reduction in data entry errors

Cost reduction of $1000 per month… $12k per year

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